Radio Programmers Newsletter: August 1, 2007
AirPlay Direct is pleased to announce our sponsor for the August edition of our Radio Programmers Newsletter, Gorgeous PR. Gorgeous PR is a PR / Media firm that specializes in the promotion of Indie artists / labels to press outlets nationally, and to internet radio.
Your AirPlay Direct digital delivery services are always free of charge thanks to wonderful sponsors like Gorgeous PR. If you are an Indie artist or record label and are looking for an effective national PR/Media firm, we highly recommend Gorgeous PR. www.gorgeouspr.com.
A little about Gorgeous PR:
Gorgeous PR, Inc. www.gorgeouspr.com was born out of a pure love and appreciation for the arts — music, film, fashion, theater, dance, photography, traditional art and more. The personal and passionate approach of this boutique firm sets it apart in its ability to carefully craft images and campaigns for individual clients in the media, with an eye towards nurturing their growth over time and creating successful careers in their chosen fields.
Throughout the month of August, AirPlay Direct, will be running our first “All Things Digital College/Alt. Rock” artist contest for our artist / label members.
We will be awarding one Grand Prize package, winner takes all. The winning song / artist will receive the Grand Prize package which will include an 8 week national PR / media relations campaign (print and online) and an internet radio campaign from Gorgeous PR ($10,000 value), Arketype Film, Inc. will produce a music video for the winning band in a completely custom and tailored manner. This will not be a run of the mill concert and backstage video, it will be a full production “broadcast-quality” video with intricate detail to the mood and style of the band ($12,000 value), a 12 week national radio promotions campaign to 500 College radio stations from Apples And Cats Media ($3,600 value), a merchandise package from CDman that includes 500 professionally replicated CDs in jewel boxes, 100 full color posters, 25 digitally printed t-shirts ($1,000 value) and a premier “Featured Artist” advertising package from AirPlay Direct ($1,500 value). The Grand Prize Package is valued at over $28,000.00…!
This contest is FREE TO ENTER and very simple… the best song wins. The only three requirements to enter are that you must be an AirPlay Direct artist / label member (free to join), your music must fall into the College/Alt. Rock genre and you must submit your AirPlay Direct DPK prior to the official deadline of August 25th.
Whether you are an indie artist or a well established record label with a roster, pick your best songs, you can submit from 1 to 3 tracks per artist. Submit your AirPlay Direct Digital Promo Kit/DPK to office@airplaydirect.com . Please make sure to note that you are submitting for the College/Alt. Rock contest. Deadline for submissions is August 25th. The winner will be announced and “Featured” in the September Radio Programmers Newsletter, as well as in a company press release to all media outlets.
A little about Arketype Film, Inc:
Arketype, Inc. is a unique company specializing in music composition for film & multimedia projects and film & video production. Arketype was founded in New York by composer Sean W. Malone in an effort to become more involved in the production of films he was eventually to score, and to provide an innovative, artisan-quality solution for the custom-tailored music needs of a wide range of film & video projects. A swiftly growing company, Arketype has joined forces with L.A. producer Mark Petro of Studio Katis, who now heads the film-production division. markpetro@gmail.com
A little about Apples And Cats Media:
Apples And Cats Media www.applesandcats.com is a boutique radio promotion company. A & C’s mission begins with providing a dedicated promotional home to a select roster of bands and individual artists we can get behind 100%. Our specialty is College radio promotion, and guiding indie bands and labels through the sometimes murky waters of the music industry. (If we can’t help you, we know someone who can.)
It is our absolute pleasure to help smaller bands, labels, and artists rocket onto the radar of the College radio community. Although we aren’t opposed to working with people who already have an established name… many of our clients who fall into this special realm are people that we’ve grown with over the years, or have some prior history with us. [Or we are just crazy uber-fans of them.]
We are in the game for the thrill of making something happen that is truly amazing vs. just simply expected.
A little about CD Man:
CDman www.cdman.com produces, in their own factories, solutions to brand your music and identity. They expertly print t-shirts, hats, posters CDs, DVDs, concert tickets, tour jackets, HD & Blu-Ray replication, custom branded MP3 players, CD-R low volume duplication and much, much more. Call 1-800-557-3347 and speak with a dedicated professional who can help build your brand awareness into custom made products.
A little about Gorgeous PR:
Thanks to many years of developing relationships with journalists, talent bookers and national and international contacts of all varieties, Gorgeous PR has been able to individually tailor its efforts by targeting members of the media who will specifically champion its clients. These personal relationships with the clients and media alike provide Gorgeous PR with a deeper understanding of each one’s needs and talents, as well as the fuel to create the fresh, attention-grabbing angles for which the firm has become well known.
Gorgeous PR is fearlessly creative in the pursuit of press coverage for its clients, a dedication inherent in the fact that, as an independent publicity firm, it chooses carefully which projects to take on. The Gorgeous PR staff is dedicated and enthusiastic and regularly goes beyond the call of duty, securing any opportunity that would be beneficial for the clients, whether it falls in the realm of conventional publicity or career development. www.gorgeouspr.com
The winner of the AirPlay Direct “All Things Digital Hard Rock/Heavy Metal” contest is Shadowside!
Listen to and download “broadcast-quality” tracks at http://www.airplaydirect.com/Shadowside
Shadowside are the rising star of the Brazilian Metal music scene and one of the most exalted bands in the country. Founded in 2001, they feature a solid instrumental work, with heavy guitars, catchy melodies and a lot of energy and personality in Dani Noldens unique female vocals and sincere, heart-felt lyrics, always about life experiences and problems approached by a positive angle, not only meant to cheer people up but also to make them think. On that same year, they released a self-titled demo EP which surprised everyone and got them respect from the media, in the form of excellent press reviews.
The band is now currently recording their second full album, with a sheduled Fall 2007 release date. They promise to deliver an album full of energy, heaviness and intensity, combined with one of the most powerful female vocals ever heard.
Throughout the month of July, AirPlay Direct, Vigilante Music, Inside Strategy and the Indianapolis Metal Fest ran our first “All Things Digital Hard Rock/Heavy Metal” artist contest for our artist / label members. The winning band Shadowside will receive the Grand Prize package which will include a 12 week full PR/media relations campaign (print and online) in the UK and Europe from Vigilante Music www.peroxidemusic.com /vigilante ($8,000 value), a 4 week digital promotion campaign (on-line radio and media) from Inside Strategy www.InsideStrategy.net , ($2,000 value) a premier
“Featured Artist” advertising package from AirPlay Direct www.AirPlayDirect.com (value $1,500), and the Indianapolis Metal Fest www.indianapolismetalfest.com will provide an opening live performance slot for the winner (invaluable…!). Grand Prize package is valued at$11,500.00…! Shadowside’s first live appearance in the United States willl be at the Indy Metal Fest…!
AirPlay Direct Featured Artists for August
Listen to and download “broadcast-quality” tracks at http://www.airplaydirect.com/DeadRockWest
Dead Rock West’s debut album, Honey and Salt, incorporates elements of country-rock, power-pop jangle and straight-ahead rock n roll to create an eclectic sound so captivating and exciting that it grabs you from the first note, and holds you to the very last. Their fresh, original sound is impossible to ignore as their extraordinary musicianship, passionate vocals and lyrical proficiency create incredible hooks and harmonies that will be forever burned in your soul.
The vocal harmonies on Honey and Salt stand out from the beginning, as the rich, silky melodies capture the essence of the bands already impressive sound; adding subtle nuances of raw emotion to the accomplished songwriting. Although this is Dead Rock Wests debut album, it seems as if the band has been together for decades due, in part, to their impressive credentials.
Listen to and download “broadcast-quality” tracks at http://www.airplaydirect.com/LittleBrother
Formed in 2001 in Durham, North Carolina, Little Brother first appeared on the hip-hop scene with their 2003 ABB Records release, THE LISTENING. The album immediately struck a chord with the rap community, garnering praise from the likes of Pete Rock and The Roots, as well as catching the ears of Jay-Z, who recruited producer 9th Wonder to craft tracks for him (’Threat’) and Destiny’s Child (’Girl’ and ‘Is She The Reason’). After swift sales and critical praise from virtually all of the mainstream media, the group inked a deal with Atlantic Records in 2004.
Little Brother is back with the 1st single from their forthcoming LP, Getback, in stores September 25, 2007.
Listen to and download “broadcast-quality” tracks at http://www.airplaydirect.com/PamTillis
Rhinestoned is Pam Tillis’ first album since 2002’s tribute to her father, Mel Tillis, titled It’s All Relative. Co-produced by the trio of Tillis, Matt Spicher (Marty Stuart, Ricky Skaggs) and Gary Nicholson (Delbert McClinton, Wynnona), the new CD is also her first independent release, and came out on her own Stellar Cat label; marketed and distributed by Thirty Tigers and RED Distribution.
Listen to and download “broadcast-quality” tracks at http://www.airplaydirect.com/BenjaminWarren
An artist that crosses all demographics in his appeal. One whose wholly original compositions defy categorizing into a particular genre. Benjamin Warren’s piano themes stir the heart and haunt the memory while his orchestrations have qualities that cannot be easily ignored or forgotten. His music is charting a solitary and distinctive path in today’s recording industry. Benjamin seamlessly weaves the eloquence of melodically themed solo piano with the enormous, epic sound of symphonic orchestration.
Benjamin Warren creates a sound experience unique in the world of contemporary instrumental music.
Listen to and download “broadcast-quality” tracks at http://www.airplaydirect.com/JennCleary
Break loose. Take a chance. Ask the questions you haven’t dared to before. Rock artist Jenn Cleary guides her listeners through this process and more in her breakthrough album, Breakin’ Loose. Leaping from playful tones to social critique and inquisition, Jenn Cleary rips apart the typical noise of female indie rock and inspires her fans to question their world and their own lives.
AirPlay Direct… go straight to the source!
For more information on Gorgeous PR please visit www.gorgeouspr.com
For more information on Arketype Film please contact markpetro@gmail.com
For more information on the Apples And Cats Media please visit www.applesandcats.com
For more information on CDman please visit www.cdman.com
For more information on AirPlay Direct please visit www.AirPlayDirect.com

